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Why Churches Should Twitter

Thomas Whitley

I am in Fayetteville, NC at the Cooperative Baptist Fellowship of North Carolina’s (CBFNC) General Assembly. One of the break out session that I went to today was “Communicating Faith in an Online World.” On the whole it was pretty good, though it was aimed more at those who were less involved in the tech/online world.

The session leader, Richard Wood, gave out a short list of resources. They are:

- Richard Wood’s website
- Digital Ethnography by Dr. Michael Wesh at Kansas State University
- Rhett Smith’s series on Formulating an Online Strategy for College Ministry (follow link and search for title)
- Your Own Personal Gutenberg by Shawn Coons & Neal Locke
- Blogging as Spiritual Discipline and Pastoral Practice by Bruce Reyes-Chow
- The Case for Facebook and Other Social Networks by Bruce Reyes-Chow

NOTE: The above resources are not endorsed by me. I am simply recreating a list of resources given to me.

The end of the session was my favorite part, though, because we talked about Twitter - what it is, how it works, how it’s helpful, etc. Myself and one other person tried our best to “teach” the others present about Twitter and it’s benefits, especially for churches/ministries.

We came up with a lot of reasons, such as how was it is for others to keep up with what you or your organization is up to, being involved in the real-time conversation and drawing in people that you may not otherwise affect (as most people on Twitter are accustomed to following people/organizations they do not actually know).

I’m curious, though, what you think. Did we miss some benefits of Twitter for churches? I know how much I love Twitter and how large of an impact I believe it can have, but what about those who are skeptical?